Contents:
Introduction
1. Meet - Internet
What is a Internet
b Internet History in a Nutshell
c Internet users
d Web-servers, as they are
* Servers traffic management
* End Servers
2. The organization of your presence on the Internet
Choosing a private Web-address
b Select the provider and Web-based hosting
Creating a Web-site
* Web-site - a graphical component of the Internet
* Format your site
* Service professionals
3.Biznes the Internet
Basics of a business on the Internet
* Doing Business on the Internet
* What is sold on the Internet
b How to succeed with the help of affiliate programs
* This makes sense to participate in affiliate programs
* How to choose the sponsoring company
* What do I need to participate in the affiliate program
* What are affiliate programs exist
* What is the affiliate program is suitable for you
* Traps to Avoid
* Recommended Resources
with Electronic Journals
* What is Marketing Ezine
* Why advertising in electronic magazines as effective
* In some electronic journals should advertise
* How to find a good e-zine
d Virtual Stores
* What is a virtual store
* Types of electronic stores
* Organization of payments on the Web
4. Advertising on the Internet
a powerful advertising script
* Advertising and Selling Proposition
* Control calls or messages
* Why is it so important ad headline
* How to create a bright advertising
* Several successful examples
b How to write a letter of offer
* What should contain a good letter
* Be specific
* People buy benefits, not possible
* Provide recommendations
* Make easy ordering procedure
* Offer special bonuses
* Use the convenient form of an order or a voucher
c lotteries and competitions - entertainment and profit
* Conducting lotteries and competitions
* Incentive Program
* Official Rules
d Effective e-mail marketing
* What is the e-mail marketing
* Newsletter individual letters
* Mailing Lists
* Discussion lists
* Gambling "Spam" and problems related
* Automatic answering machine via marketing
e Marketing using banners
* What is the banner ads
* Tips for decoration banners
* System banner exchange
* Buy banner impressions
f Magic press releases
* Transparency in using press releases
* Where to place press releases
g Marketing Group News
* What is the news group
* File-card
* Postage Sheets
h Secrets Search Engine
* What are the search engines
* The most important search engines
* How to make your site search engine
* How to ensure good traffic from search engines
* How to use HTML codes for registration on search engines
5. Internet and Law
a old rules
b trademark laws
c Communication problems
d Copyright
e protection and control of information
f Spam
6. Access to the Internet
a Performance
b Connectivity